Business Plan: Adaptive Cinematic Healing Platform
Executive Summary  - I’m building a new kind of media company at the intersection of storytelling, neuroscience, and personalized wellness. Our core innovation is a platform for a groundbreaking medium: adaptive, brain-responsive cinematic experiences that use narrative not just to entertain, but to transform. Through EEG integration and a proprietary neurofeedback-inspired engine, users co-create the story through internal transformation. The narrative becomes medicine. Healing becomes not only accessible, but desirable and entertaining.
Mission Statement - To transform healing into an immersive, cinematic experience that catalyzes personal growth, emotional regulation, and expanded consciousness—by merging adaptive narrative with brainwave entrainment.
Problem - Traditional healing modalities can feel effortful, clinical, or unappealing—especially in moments of personal struggle. People often turn to distractions (streaming, social media, etc.) that deepen dysregulation rather than resolve it. There’s a gap in the market for wellness tools that are engaging, intuitive, and emotionally resonant.
Solution - We are creating a neuroadaptive cinematic platform that:
  • Uses EEG devices to track brain activity in real-time
  • Maps neural shifts to story progress through a proprietary feedback engine
  • Rewards inner regulation (calm, focus, emotional coherence) with narrative evolution
  • Transforms recurring emotional patterns via immersive storytelling
  • Expands access to healing through personalized, entertaining formats
Product Structure
  • Content Layer: A library of modular cinematic stories targeting specific emotional/neurological outcomes 	(e.g., anxiety reduction, trauma healing, creative flow).
  • Input Layer: Integration with EEG/wearable devices (Muse, Cognixion, NextMind) to gather real-time brain data.
  • Feedback Layer: Proprietary engine that adapts narrative based on neurophysiological change.
Use Case Examples
  • Cultivating calm and presence
  • Managing ADHD symptoms
  • Healing trauma or relational reactivity
  • Unlocking creative flow and intuitive insight
  • Exploring deep theta states for memory reconsolidation and inner vision
Revenue Streams
  1. B2C Platform: Subscription-based access to a cinematic healing content library (Netflix + Headspace + gaming).
  2. Creator Tools: SDK and platform tools for filmmakers, therapists, and wellness creators to build 	brain-responsive narratives.
  3. B2B Licensing: Partnerships with clinics, wellness brands, and coaching programs to embed neuroadaptive experiences into their offerings.
Market Opportunity
  • Mental health and wellness tech is a multi-billion dollar and 	rapidly growing industry
  • Consumers are increasingly seeking personalized, engaging self-care tools
  • VR/AR and brain-computer interface (BCI) markets are converging with media consumption trends
  • Immersive, adaptive media offers a new category with strong viral potential
Prototype Validation - HYACINTHE, our first prototype, demonstrated the emotional impact of immersive, meditative cinema. Audiences reported heightened self-awareness, emotional catharsis, and sustained calm—without interactivity. The next iteration introduces neuroresponsivity, taking the experience from evocative to truly transformational.
Competitive Advantage
  • First-mover in adaptive cinematic healing
  • Proprietary feedback engine
  • Blending entertainment and wellness in a scalable, modular format
  • Deep expertise in filmmaking, immersive art, and neural tech integration
Founder Background - I am a filmmaker, immersive artist, and wellness-focused innovator. My work has premiered at Sundance, been licensed to Netflix, been funded by the Swedish government, and explored the frontier of interactive narrative. My passion for healing is personal—I’ve spent years exploring how story, technology, and consciousness can catalyze meaningful change. I bring the technical know-how and the emotional insight to guide this medium into being.
Vision  - To create a world where personal growth is as compelling as entertainment—where stories don’t just reflect the self, but reshape it. Where the inward journey becomes a cinematic quest. And where healing is no longer a task, but a transformative adventure.
Call to Action - We’re seeking visionary partners and early funders to help us:
  • Finalize MVP development
  • Build the first suite of cinematic healing experiences
  • Expand creator access tools
  • Launch a pilot version of the platform
Let’s co-create the future of healing media—where story becomes medicine, and consciousness is the canvas.

Matthew Lessner - montelomax@gmail.com